Technology

Technology is often the driving force behind major (societal) changes: to the way we work, communicate, recreate and organize our lives. New developments such as artificial intelligence and quantum technology offer innovative opportunities, while protecting our digital infrastructure has never been more important. These developments affect every sector, such as transportation and mobility, healthcare and education, as well as financial services and the (digital) economy.

Developments in the tech sector often move faster than legislation can keep up. This places high demands on the public affairs and lobbying capacity of organizations, as these new technological developments require the development of new policy frameworks or additional regulation. In addition, changing market relationships within (digital) sectors often lead to greater conflicting interests, which is reflected in more intensive lobbying towards policymakers.

In terms of policy development regarding the digital economy, we see several examples of the official and political search for a new balance: between large and smaller players, between traditional and new business models, and between consumer interests and growth potential.

Examples of how Public Matters supports clients in the tech sector:

• Putting policy challenges on the political agenda around innovative innovations, among other things possible through commitment to effective media communication with impact on political-societal debate.
• Advising on (un)fair competitive positions, where our expertise in monitoring & intelligence and stakeholder management is crucial.
• Drafting strategy and key messages that are distinctive from the competition, using force field analyses & reputation research.
• Develop strategic public affairs & lobby plans to frame (new) technologies in policy terms.
• Set up interdepartmental working groups on new technologies.
• Identify impact of political and policy developments on the market position.
• Managing stakeholder networks of (like-minded) innovative players.

Feel free to contact one of our consultants to discuss the possibilities for your organization. We will gladly provide you with advice to ensure that your organization’s voice is heard in The Hague and/or Brussels.