Sector
Technology
The rapid pace of technological change makes high demands of an organisation’s public affairs and lobby capacity.
Disruptive technological developments
Rapid developments in technologies such as cloud computing, artificial intelligence, the Internet of Things and blockchain affect every part of our lives and have led to new companies and business models. These developments concern almost every sector – financial services, energy, healthcare, transport, education, agriculture and many more – and their effect is often disruptive.
Policy frameworks to regulate new developments
These new developments put the public affairs and lobby capacity of organisations to the test, as they require new policy frameworks, for instance to regulate matters such as privacy and taxation. Therefore, changes in the market power dynamics in particular sectors often lead to more intensive lobbying of policymakers in The Hague and elsewhere. Take for instance the taxi and hotel sectors, which have been turned upside down by market disruptors; new and existing policy to a large extend shape the power dynamics in these markets and market players create a competitive advantage by lobbying effectively.
We advise many companies either active in the tech sector or directly affected by technological developments on the following activities:
- Develop a public affairs strategy aimed at influencing new or existing policy.
- Position vis-à-vis policymakers and other players in The Hague and at local level.
- Formulate key messages focussing on the policy-making or legislative process.
- Build coalitions of stakeholders with shared interests.
- Realise a dialogue with the relevant parties.
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