Peter van Keulen

Associate / Founder

As an all-round advisor in public and corporate affairs and stakeholder engagement, I act as a trusted sounding board for entrepreneurs, companies, and advocacy organizations. I do so at moments when fundamental, reputation-sensitive decisions need to be made under pressure. I advise both national and international clients across a wide range of sectors, and I also support various NGOs on a pro bono basis. In addition, I deliver lectures, training sessions, and workshops.

Personal

Since founding Public Matters in 2001, the firm has evolved into an agency that operates within a niche of advocacy while maintaining a broad, cross-sector focus. I personally embody that profile. I am always keen to engage in a substantive discussion on managing complex reputational challenges, as well as on the field of public and corporate affairs, multi-stakeholder negotiations, or international trade policy—particularly from a transatlantic perspective. I also enjoy engaging audiences during lectures on national and international decision-making and policy influence.

Alongside my day-to-day work, I consider it my responsibility to apply my knowledge in service of the public interest. Outside of work, I enjoy being challenged through a variety of water sports, such as sailing.